Our Story

How it started:

Our story can be traced back to a single climactic moment of frustration. It was a scene you're probably familiar with involving a black hair tie, a tangled mess of hair, and a pair of scissors. Yep, you can imagine how that went. It was this moment of frustration, and let's be honest, a bit of a meltdown, that sparked the idea for our flagship product - the Annulette™. This little invention is our pride and joy, completely changing the game for how we manage our messy manes.

It's been over 40 years since the scrunchie popped onto the scene in the '80s and a whopping 70 years since that traditional elastic hair tie made its debut (and guess what, the guy who patented it probably never had to untangle his hair from one). While those black elastic hair ties might always have a place in our hearts (and hair), we thought it was high time for a change. We dreamed up a solution for those who crave something that's not just durable and high-quality, but also adjustable, kind on the hair, and supportive of healthy locks.

 

Our Mindset:

We've all had hair alterations that have made us feel on top of the world and others that left us sending out an SOS and sulking through months (sometimes years!) of remediation. One thing is for sure— it's best to not cause damage in the first place (true for so many things, right?!) That's why we focus on products that support healthy, luscious, vibrant, WILD n' free hair so you can and your crown can feel empowered. 

 

Our Mission: 

Our mission at Rayah Hair is simple: create with empathy, dream up products that feel personal because, well, they are inspired by people like you. Nurturing and understanding lie at the heart of everything we do.  

 

Why we care:

But here’s what we hold closest to our hearts - our why. At Rayah Hair, we’re all about promoting not just healthy hair, but healthy individuals in safe, loving environments. This hits home for us, especially since our founder, Anna, turned her own experience with domestic abuse into a catalyst for change. With domestic assault cases on a frightful rise, our commitment goes beyond hair products. We’re dedicating two percent of our profits towards providing survivors of domestic abuse with the support they need - legal, emotional, and practical.

 Sending you love and wishing you health,

Rayah